The "poster mania", or what we like to refer to as the psychedelic period, took off in the 1960s as many factors such as the civil rights movement, women's liberation movement, and protest against the Vietnam war came into play. These posters changed overtime from a commercial message to social viewpoints and began being hung in homes rather than outdoors in the public. As you can see in many of these posters, some characteristics include swirls and curvy lines, intense vibrant color, and imagery that was altered in some way, shape or form. The colors used together were often complimentary colors and rainbows began showing up throughout this time period. Legibility of the type on these posters were often hard to read.
One designer that stood out was Peter Max. Max created a series of posters using soft colors and famous imagery. After looking up other poster designs he had created online, he often uses the "rainbow" colors in his posters. He plays around with reds, oranges, and yellows in much of his work and imagery is simple.
One question I have is what caused this "movement" to die? How did people react to the first psychedelic posters that were created?
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